Before you Buy or Sell

The 7 Factors That Determine How Fast A Property Will Sell

  1. Timing

  2. Location

  3. Condition

  4. Marketing

  5. Financing

  6. Competition

  7. Price

 

The Five Fatal Mistakes Home Sellers Make When Pricing Their Home

  1. Sellers often price their home based on "need" rather than the market.

  2. Sellers use the 'wrong' properties for comparison when pricing.

  3. Sellers build in a 'negotiating cushion' and then have no one with which to negotiate.

  4. Sellers take advice from 'well meaning' but uninformed parties.

  5. Sellers allow positive emotions about their property to influence their pricing decisions.

Criteria for Selection A Listing Agent

Real estate consumers would be wise to select an agent:

  1. who is professional in appearance, attitude, demeanor and capability.

  2. whose company has a strong local reputation for service, ethical performance and available resources.

  3. who is willing to prepare, present and commit to a written comprehensive marketing plan.

  4. who is willing to commit to a schedule of communication, follow up activities ad attending to details.

  5. who has experience and knowledge of the local marketplace.

  6. who is skilled and accomplished in formulating and implementing effective negotiating strategies.

  7. who has a reputation for caring, committed and trustworthy service.

The Five Fatal Mistakes Most Home Buyers Make

  1. They don't act quickly enough when they find the right property.

  2. They don't think 'resale' when they purchase a home.

  3. They don't ask lenders enough questions or the right questions when selecting a loan.

  4. They don't package themselves or their offer to be attractive to a seller or their listing agent.

  5. They select the wrong agent and agency to work with in the purchasing of a home.
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